Stand Out by Fitting In
We all want to be remembered so we can be referred. We want to stand out in their memory. But the smartest way to do this is to first focus on fitting in. Ever notice that there are certain people you just click with? Certain people who seem to like you and you seem to like them, almost from the get go? There are some people on this planet that you don’t have to work hard to connect with.
These are what I call your Blue Fish people. There is something about them, something about you, that just goes together. When you find these people they tend to stand out in your memory…almost like a Blue Fish in a sea of Red Roses.
If you want to stand out, be remembered and get referred, I recommend you start by seeking out the people who you have that click with…your Blue Fish people. It’ll be easy to connect with them. It’ll be easier for them to remember you. And because you do have that friendly connection, they’re more likely to refer you. AND because their connections are probably a lot like them, their connections are likely to be more Blue Fish people, people you will naturally connect with as well. Don’t try to impress everyone.
Don’t try to be remembered by everyone. And CERTAINLY do not seek referrals from everyone. Find your Blue Fish people, the places where you fit in. It is there you are most able to Stand Out and reap the rewards of doing so.